ISPIM Innovation
ISPIM - the International Society for Professional Innovation Management - is a community of members from research, industry, consulting and the public sector, all sharing a passion for innovation management - how to successfully create new products, processes and services from ideas to stimulate economic growth and well-being. Formed in Norway in 1983, ISPIM is the oldest, largest and most active truly global innovation network.
ISPIM Innovation
EFFECTUATION THEORY: Can established firms use start-up decision-making principles to stay innovative?
Established companies try to cooperate with start-ups, build their own, or try to imitate their mindsets. Do they make decisions like expert entrepreneurs? Effectuation theory describes entrepreneurial decision-making, it has been popular in entrepreneurship research for the last two decades, but still under-explored in innovation management.